Nobody Rejects the GMI. He Did. Month One Proved Him Right.
A radiologist turned down the guaranteed minimum income and crossed it in his first month. The three things he studied before he signed.
Going private
The Clinic Is Ready. The Practice Isn’t.
A beautiful clinic helps keep patients but does nothing to bring them in. The decision to choose you is made before they sit down.
The Day You Go Private Is the Day You Become a Business Owner
The guaranteed minimum income is a runway, not a grace period. Why surgeons who start on day one are better placed by month ten.
To the Surgeon Who Hated Being on Camera, This Is for You
Social media is one way to be found. It isn’t the only one. Three ways to bring in patients that don’t need a camera, an algorithm or a content calendar.
Why Surgeons Don’t Promote Themselves, and Why That’s Not Their Fault
Promotion was never in the curriculum or modelled by our seniors. Why surgeons hold back, and why it isn’t a personality flaw.
Why Your Hospital Is Not Marketing You, and Why That’s by Design
A RM1.8 billion hospital group spends about 0.3% of revenue on marketing, and none of it is about you. Why that is deliberate.